Launching Today: One Hundred x htown store

Launching Today: One Hundred x htown store

Starting today the multi-brand retail destination htown will be taking over the retail space at the One Hundred Shoreditch Hotel to create an inclusive space that combines community and fashion in support of charitable causes.

htown founder Harry Fisher outside the store in an Eytys jacket

htown was founded in September 2019 by Harry Fisher, who brought together the mission of his agency htown, which aims to develop emerging designers, and his retail knowledge to create the htown store. htown store is a retail destination focused on curating products with some of the most sought-after labels. These include JW Anderson, Martine Rose, Y/Project, ERL, Saul Nash, Ahluwalia, Mowalola, Echkaus Latta, AGR and Spencer Badu.

In partnership with One Hundred Shoreditch, htown is creating retail space fostering community and creativity through fashion. Beyond being a retail space, htown is utilising its connections within the fashion industry to create impactful initiatives. It will provide opportunities for young people from underprivileged backgrounds to connect with key players in the industry.

Inside the store

The One Hundred has established a relationship with charities Refuge and Spitafields Crypt Trust, and as part of the collaboration, these charities will remain a central focus. htown have promised to make monthly donations to both charities and plan to partner with news outlets to arrange a charity sale.

In addition to this, htown have organised workshops with the demographics the charities support in mind. The award winning, eponymous label Ahluwalia will be hosting repurposing workshops, talks for young women and giving show tickets to beneficiaries. Toronto-based label Spencer Badu has arranged a pop-up focused on exploring Ghanaian roots in collaboration with a small Ghanaian food company. Knitwear brand, AGR is set to host workshops on knitwear and repurposing Nike products. Emerging British menswear designer Saul Nash will run workshops and dance classes for guests, as well as give free show tickets to beneficiaries.

This collaboration is a true example of how fashion and retail can be used to make meaningful impact within society.

You can visit the store in One Hundred’s retail space at 100 Shoreditch High Street. Opening hours:

Mon-Sat 10am-6pm

Sun 11am-5pm.

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Leonie Belle