Thanks to Upstream, the secondary market shopping is undergoing a radical transformation with the launch of the world’s first fashion streaming app. If you love fashion and music, this app might be for you. First impressions matter, and Upstream delivers with a user-friendly interface, allowing for a smooth browse of their extensive collection, including Aries,…
written by : Uwati Okojie At the start of May, Absolut Vodka announced it was teaming up with Copy Lab, an AI- centric creative agency, to release a series of AI-generated images. The images, featuring both in Copy Lab’s AI fashion magazine and on stock image platform Unsplash, have an ambitious goal: to challenge prevailing…
Clarks are excited to announce the first-ever Wallabee Day to take place every year on 26th April, encouraging its global community of wearers to share their love of the iconic shoe. Crafted in 1968, the Wallabee’s design philosophy was rooted in ultimate comfort, with its unprecedented foot shaped toe, true moccasin construction and spongey natural crepe sole.…
On Monday, the biggest names in global fashion all came together for The Fashion Awards. The illustrious event was hosted by Maya Jama and Kojey Radical (both with multiple outfit changes during the night) at the iconic Royal Albert Hall. For another year, The British Fashion Council shone a spotlight on the importance of all…
Originally an American shopping day dating back to the 1950s, Black Friday started to become popular in the UK in 2010. Fast forward to 2023 and Black Friday has been a thing in the UK for many years now. However, many deem Black Friday and its UK born counterpart Boxing Day sales as irrelevant, due…
Last Sunday, Africa’s streetwear convention Street Souk hosted a fabulous pop-up in East London, showcasing the vast talents of growing African streetwear brands. Founded in 2018 by Iretidayo “Ireti” Zaccheaus, Street Souk was born out of a lack of space for the growing streetwear scene in Nigeria. Six years later, the convention has led to…
Christmas is well and truly around the corner. The days are getting colder, festive parties are happening, and it’s shopping time. One shopping bag that is particularly iconic on the streets of Britain is the duffle bag by JD, leading sportswear retailer. For their Christmas Campaign this year, titled Forever Forward, JD chose to celebrate…
Last Thursday FLANNELS launched their seasonal campaign titled “We Are The Party”. The debut ran as a takeover at their FLANNELS x Oxford Street flagship to celebrate various product drops of fashion’s favourite brands. Founded in 1976, FLANNELS has become one of the pioneering stores dedicated to luxury, placing their customers at the heart of…
Founded in 1949, Adidas have been committed to combining sports and culture to inspire and champion change, through various collaborations. This time they have joined the streetwear giant Maharishi and iconic London football club Arsenal to create a limited edition capsule collection. The collection features pieces designed for on and off the pitch, including a…
It’s that time of year again! The holiday festivities are just around the corner. Either your bank account is looking pretty excited, or scared stiff. Either way, payday weekend is beckoning you to have some fun. Get ready to indulge because we’ve curated a collection of payday drops for you. Initiating our lineup, we delve…