Raise a Glass to Jameson and Dickies’ #CraftedTogether Collection [@dickies @jamesonwhiskey]

Ever find yourself craving an ice-cold drink after a long day of work? You’re not alone. Jameson, the world’s most iconic Irish whiskey, gets it. They also know that after work, you want to unwind in style. That’s why they’ve teamed up with legendary workwear brand Dickies to bring you the #CraftedTogether collection. This brand new collab brings you limited-edition apparel, accessories, and a custom Jameson bottle that blends the comfort of your favourite Dickies gear with the smooth taste of Jameson Irish whiskey. Whether you’re a 9-to-5’er or a creative, the #CraftedTogether collection has everything you need to craft a perfect work-to-weekend look and transition.

Dickies and Jameson chose brand ambassadors who embody the spirit of craftsmanship. From tattoo artists and barbers to musicians, designers, and distillers, these creators share a passion for their craft.  This campaign recognises creators, makers and craftspeople who pour heart and soul into their work. The collection itself is a work of art, fusing the Dickies’ iconic style with Jameson’s premium spirit.

The #CraftedTogether capsule collection is where craft meets style. It is a limited-edition line of clothing and accessories inspired by the whiskey maker’s heritage. The collection features high-quality tops, bottoms and outerwear with details like rivets and patches branded of course with the Dickies logo. No matter which pieces you choose, you’ll be representing two legendary brands and looking good while doing it. Accessories in the collection include overalls, beanies, caps and more. Products range from £20 to £80.

The launch of the Crafted Together collection was celebrated with a series of pop-up events in London and New York, where fans of Jameson and Dickies will be able to view and purchase pieces from the collection ahead of the global launch.

In London, the pop-up took residence at Dickies’ London storefront, located at Dickies Carnaby Street. The space transformed into a Jameson and Dickies workshop, showcasing the new collection and bringing the brands’ shared values of craftsmanship and hard work to life. Visitors had the opportunity to personalise pieces with custom embroidery and screen printing, as well as enjoying Jameson cocktails. Over in New York, the pop-up landed at 9 West 8th Street, and the space highlighted the key pieces from the collection including the limited-edition bottle of Jameson, t-shirts, jackets, bags and more. Just like London, visitors were invited to customise and personalise select pieces from the collection and sip on Jameson cocktails.

“Dickies and Jameson teaming up feels like a natural partnership due to both brand identities and our shared DNA. We’re thrilled to collaborate with Jameson Whiskey to commemorate our brand stories and most importantly, celebrate our loyal customers.” says Sarah Crockett, Dickies Chief Marketing Officer. “Quality craftsmanship is a longstanding pillar of our Dickies business, and deeply rooted in our workmanship community.” The Crafted Together collection is available to purchase globally from online stores at jamesonwhiskey.com and Dickies.com  from June 13th.  So no matter where you are, raise a glass and show your support for craftsmanship by repping pieces from this iconic collaboration. 

So there you have it, a partnership made in sartorial heaven. Two legendary brands coming together to create a collection that honours the shared values of craftsmanship, hard work, and enjoying the fruits of your labour. Here’s to Jameson, here’s to Dickies, and here’s to you : )

#JamesonxDickies #CraftedTogether

Link to purchase the collection here.

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