Category: New Collections
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The ongoing Adidas Samba motion continues, as Pharrell’s Humanrace sneaker line drops another variation to the mix. Pharrell recently announced that his Humanrace x Adidas “Colors” will be launching on May 6th – right in time for the UK bank holiday weekend festivities. Via IG, the creative genius posted a lineup of 9 different colorways…
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Hallo again payday! In this month’s Payday Drop we are wishfully casting our eyes at Spring/Summer clothing, even though the bomber jackets and waterproofs are unfortunately very much still in use. Curse you, British weather. Up first we have Years of Tears. We were lucky enough to interview brand owner Syd this month, who told…
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“The name Years of Tears is more so a reference to tears of joy – not no sad sh*t”. 22 year old designer Syd finally cleared up any misconceptions about the brand name early on in our conversation. Joyful tears make more sense since he has successfully built a brand that the UK streets –…
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Ample amounts of hayfever-inducing pollen in the air, record high temperatures on the central line and sunglasses being used for more than concealing hangovers. You’ve guessed it, Spring has sprung. Plus, with an extra bank holiday in the UK this year, outside (even with the cost of living crisis) is calling our name with extra…
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Tomorrow is the annual London Marathon, when the healthiest, the most philanthropic or both will hit the streets and run, walk or jog for 26.2 miles. To celebrate the marathon, sportswear brand Pruzan opened a two week pop-up alongside Archive DNA. The exhibition, titled London Roads: A History of Running and Sneakers features five history…
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![What Makes Coachtopia Exceptional? A Look At Coach’s New Offshoot Brand [@coach]](https://guap.co/wp-content/uploads/2023/04/E6673C98-7B7B-4F0A-8984-5A3D95D48FD2-1140x850.jpeg)
Sustainability is no longer just a passing trend in the fashion industry; it’s a necessity. As consumers and brands alike turn to recycled materials and more eco-conscious production practices, it can be challenging to sift through the noise and find those who truly walk the talk. Enter Coachtopia, the latest sub-brand from the heritage leather…
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“Mugler feels totally right for now.” – The words of Ann-Sofie Johansson, creative advisor of H&M. H&M has collaborated with luxury designer brand Mugler, giving buyers the opportunity to purchase from the iconic French fashion house at a surprisingly low price point. In conversation with Vogue, Mugler’s Creative Director Casey Cadwallader said “I wanted to…
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Last week the global who’s who of fashion travelled to Mumbai for a Dior show. Yes, you read right. Dior. Show. In Mumbai. For many this may seem to be a mismatched relationship or at the very least a move away from the quintessential European essence of the historically French fashion house. In actual fact,…
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Last month I had the pleasure of travelling to Tomorrowland festival with ellesse. Tomorrowland, named the number 1 festival in the world by DJ Mag in 2022, is an electronic dance festival that invites 100s of the best DJs every year. The trip was to celebrate the ellesse x Tomorrowland collab, an exclusive collection of…
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What comes to mind when you think of a football fan? Probably not someone like Sterling Rose Kelly, a young, genderfluid, anarchic artist and post-punk bassist. Sterling is taking centre stage in the new Converse X Liverpool FC (LFC) partnership which celebrates the rich creativity and diversity of football fans; a new generation who express…