Category: New Collections
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Less than 24 hours after dressing 10 guests including GUAP co-founder Ibrahim Kamara and stylist Nanaesi for the 2023 GUAP Gala, Maximilian Raynor presented his pre-show runway. To describe this pre-collection as highly anticipated would be an understatement, as the audience was buzzing with excitement. The mood of the show was set before a single…
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Ghanaian-based streetwear brand SUBWAE has once again captivated the fashion world with their latest collection, “Accra Landscape.” Rooted in the heart of Ghana, this unisex collection resonates with a profound appreciation for negative space architecture, the artistic realm, and the local surroundings that have influenced every stitch and fold. Launched in 2018, Christopher Akpo’s SUBWAE…
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Iconic Irish ale brand Guinness and British African fashion brand LABRUM have collaborated on a collection sharing their joint love of celebrating family, friends and community. The limited edition capsule, featuring a co-created, one-of-a-kind print pays homage to LABRUM founder Foday Dumbuya’s joyful memories of Freetown, Sierra Leone. The print captures this electric feeling using…
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Ahead of the onset of the South African winter, acclaimed designer Rich Mnisi and global retail giant H&M have come together to create a gender-neutral collection that promises to be a wardrobe game-changer for the coming season. Founded in 2015, the Rich Mnisi brand was born from the designer’s profound desire to connect with his…
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In a vibrant celebration of artistic expression and youthful exuberance, the emerging Ghanaian based streetwear brand, Common FTR, has unveiled a campaign that captures the essence of creative freedom within the dynamic world of youth culture. Embracing the spirit of their homeland, Common FTR has become a beacon of inspiration for fashion enthusiasts worldwide, gradually…
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It’s that time again. It’s Friday, you’ve (hopefully) just been paid and you’re ready for the weekend. Here is this month’s list of wearable goodness for you to spend your payday coins on! This Summer the Amsterdam based streetwear brand La Fam has joined together with London’s favourite boy band NSG to create a capsule…
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Summer wardrobes and swimwear go hand in hand, whether you’re chilling at a London rooftop pool, going to a festival or trip abroad or lucky enough to live somewhere warm. Here are 15 swimwear options that we love, for everyone. Often ignored, as for many confidence is the antithesis of plus sized, and unfortunately fatphobia…
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![Raise a Glass to Jameson and Dickies’ #CraftedTogether Collection [@dickies @jamesonwhiskey]](https://guap.co/wp-content/uploads/2023/07/IMG_3481-765x850.jpeg)
Ever find yourself craving an ice-cold drink after a long day of work? You’re not alone. Jameson, the world’s most iconic Irish whiskey, gets it. They also know that after work, you want to unwind in style. That’s why they’ve teamed up with legendary workwear brand Dickies to bring you the #CraftedTogether collection. This brand…
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Are you looking for sensible ways to spend your hard-earned pay this month? Is your fit rotation in need of an immediate update and revival for July’s festivities? We hear you! That’s why we’re back with our timely selection of drops that deserve your attention. 1. Juicy Couture Bandeau, JD Sports, £25 Trust the good folks…
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Earlier this month I got the privilege of joining JD Sports in Ibiza as they partner with the island’s most iconic music destination, Ibiza Rocks. Sporting JD’s latest Summer collection, I got to enjoy a jam-packed couple of days in the Spanish sun with a first-hand taster of JD’s love of youth, fun, and of…