The ‘It’ Girl title has been around in fashion for decades, defining a person who exudes a sense of individuality, star quality and a unique sense of style. ‘It Girls’ were often put on the map by decade-defining fashion designers and artists, as well as their own successes within their careers. With the help of…
In an era where one can make a living from sharing your life, the outward representation of self has never been more commercialised. From fashion influencers to podcast hosts, more and more people are using social media to curate a persona for financial gain. This has produced a new revenue stream for a generation that…
As I eagerly await my turn to attend the Renaissance tour, whilst watching all of the preview content online, I have been revisiting Beyoncé’s illustrious discography. Her sophomore album features “Freakum Dress”, an up-tempo call to arms for women to seduce their lovers with their go to, sure fire, guaranteed winner, sexy dress, known as…
Many of us exist through the chaos of life without giving ourselves opportunities to stop and interrogate who we are and what exactly that means. For most people, adulting is part of a very uncomfortable procedure of self-discovery and setting boundaries to ultimately define who you are. But it almost feels as though we arrive…
Meet Estare aka EstareLIVE– her love for film and learning led her to start her YouTube channel, where she taught her ever-growing audience how to make wigs, what upcoming fashion brands to follow, and things to know when going on holiday, catapulting her to influencer status.
XPO – launched in September 2019 – safely mediates connecting brands with influencers who are suitable to their budget and target audience to promote their products.
Introduce yourself, and how you created Showreal LDN? “I began initially with acting, on some small scale stuff then later major networks such as Channel 4 and BBCOne. In 2015, I took a step back. I had been in a few reality shows and I wasn’t really happy – I wasn’t moving anywhere. So…
As an Entrepreneur myself, the finesser in me was somewhat inspired by the ability of Billy McFarland, the Founder of the now ill-fated Fyre Festival, to walk into a room full of investors and persuade them to invest in his ideas. The extent to which the network of investors that he had around him supported…