When Did Fashion Photography Start Imitating Lifestyle Photography?

When Did Fashion Photography Start Imitating Lifestyle Photography?

Fashion photography aesthetics over the years has changed vastly, in line with the fashion cycle. Right now, fashion photography seems to be heavily influenced by lifestyle photography, focusing on people and places,

Contribution: NO FACE – A photo series by Elfreda Dali and Nwaka Okparaeke

Contribution: NO FACE – A photo series by Elfreda Dali and Nwaka Okparaeke

A photo story: Spies on a mission to uncover the truth behind the conspiracy.  In a world full of people hiding behind masks some are able to hide things that most people

Nows The Time To Build Your Digital Presence: 5 Tips To Create Instagram Worthy Content

Nows The Time To Build Your Digital Presence: 5 Tips To Create Instagram Worthy Content

Are you a content creator whos finally run out of throwback pics to post on Instagram? Your not alone, being a content creator requires both consistency and quality in order to grow

GUAP Meets: Photographer Matt Sheehan Talks Latest Photo Series ‘Infinite’, fashion trends and the future of photography [@mattsheehanphoto]

GUAP Meets: Photographer Matt Sheehan Talks Latest Photo Series ‘Infinite’, fashion trends and the future of photography [@mattsheehanphoto]

Matt Sheehan is a versatile photographer and has worked with brands including Netflix, New Look and London’s most sought after independent clothing labels such as GVNMNT Clothing Co. Matt’s latest project infinite

How Photographer Matt Sheehan Uses Cinematic Techniques To Illustrate Contrasting Fashion Trends

How Photographer Matt Sheehan Uses Cinematic Techniques To Illustrate Contrasting Fashion Trends

Matt Sheehan started his creative journey at the age of 14; taking inspiration from a New York City street photography book, and capturing the streets of his hometown. A decade later, Matt

How Photography Became A Form Of Escapism For This Creative

How Photography Became A Form Of Escapism For This Creative

Freelance photographer Salam Zaied began taking photos 2 years ago to relief herself from stress. She identified that photography became a form of escapism, and later decided to collaborate with other creatives

Meet Emily Light: London Photographer To Watch! [@emilylight.jpg]

Meet Emily Light: London Photographer To Watch! [@emilylight.jpg]

An Interview With Emily Light. Tell us a bit about yourself and where you grew up?  I am Emily Light, I’m 21 years old and finishing my 4-year photography degree at UCA.

Part music, part art project MT. LOW release debut mixtape Lost of Love

Part music, part art project MT. LOW release debut mixtape Lost of Love

Lost of Love is a an interesting body of work from an even more interesting group. MT. LOW are a duo comprised of twin brothers Matt and Will Ritson, and Lost of

Playboy’s Equality Issue is Beautifully Captured by Photographer [@AdrienneRaquel]

Playboy’s Equality Issue is Beautifully Captured by Photographer [@AdrienneRaquel]

Adrienne Raquel brings inclusivity to Playboy. This year, Playboy publication stated that “The Winter 2020 PLAYBOY is dedicated to equality. In this issue, you’ll meet people who are shaping culture and leading

[@FizzelCastro] Shares His Journey to Freedom When the Odds Were Stacked Against Him

[@FizzelCastro] Shares His Journey to Freedom When the Odds Were Stacked Against Him

Photographer and Videographer Fizzel Castro shares how he changed his destiny by picking up a camera. Changing the narrative has been a focal point for Castro, curating content has enabled him to

Visual Storyteller Keleenna [@Keleenna] hosts his debut Solo Street Photography Exhibition

Visual Storyteller Keleenna [@Keleenna] hosts his debut Solo Street Photography Exhibition

    Filmed and Edited: Josh Hallam To many, British-Nigerian ‘Storyteller’ Keleenna Onyeaka’s route into photography may seem somewhat enigmatic. A banker and writer by day, Keleenna first stumbled upon his love of

Introducing Paula Abu (@narcography)

Introducing Paula Abu (@narcography)

Please introduce yourself, and how you got into photography? “My name is Paula Abu, I’m 21 and I’m a photographer. I grew up going to the cinema a lot so I’ve always