Tag: marketing
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![Smaller Brands Can Now Benefit From Influencer Marketing with XPO [@XPO_APP]](https://guap.co/wp-content/uploads/2020/07/IMG_1996-180x180.jpg)
XPO – launched in September 2019 – safely mediates connecting brands with influencers who are suitable to their budget and target audience to promote their products.
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GRWM: The Docuseries forcing you to get real about style by Ronita Awoonor-Gordon (@ronitatemitayo_)
Looking at marketing for the fashion and beauty industries, you can be forgiven for thinking that it is all smiles and happiness. Adverts show smiling women flicking their hair, putting on mascara or twirling in their pretty dresses. This must mean fashion and beauty is all fun and games, right? It must be superficial with…
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As an Entrepreneur myself, the finesser in me was somewhat inspired by the ability of Billy McFarland, the Founder of the now ill-fated Fyre Festival, to walk into a room full of investors and persuade them to invest in his ideas. The extent to which the network of investors that he had around him supported…
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![The Voyage – The New Creative Platform Showcasing Emerging Talent [@thevoyagepresents]](https://guap.co/wp-content/uploads/2017/04/thevoyage2.png)
Culturally appetising and possibly one of the best shows for new talent that I have graced in a long time. The Team behind The Voyage put on a multifaceted headline show that showcased some of the new classical sounds coming out of the UK and Belgium. The voyage founded by Sade Lawson and Imran Malik…