Tag: free the youth
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Last Sunday, Africa’s streetwear convention Street Souk hosted a fabulous pop-up in East London, showcasing the vast talents of growing African streetwear brands. Founded in 2018 by Iretidayo “Ireti” Zaccheaus, Street Souk was born out of a lack of space for the growing streetwear scene in Nigeria. Six years later, the convention has led to…
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Over the last three decades, streetwear in Africa has morphed from a niche and DIY-centric movement into a booming market that is quickly catching the attention of the rest of the world. African streetwear, although often inspired by styles seen more frequently in the West, also has its roots in African culture. It represents a…
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Over the past couple of years, Africa’s fashion scene has become a must-watch for fashion aficionados. Empowered youth influenced by a DIY attitude to fashion, music and arts have taken it upon themselves to create opportunities that, for so long, have not been available for them.
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Following a successful initial collaboration in 2020, Daily Paper and Free The Youth link up for a second collection inspired by Child’s Play. Taking a trip down memory lane to a carefree time, the limited edition collection of six pieces taps into youth, creativity and nostalgia. The collection features a shirt, t-shirts, sweater, trucker cap,…