Tag: culture
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The Rise of Indigenous Yoruba culture in Western entertainment today. Contribution by Demilade Phillips. . The 2017 Grammys marked a very prominent moment for me as a black Nigerian man of Yoruba heritage. All anybody could talk about afterwards was Beyoncé’s otherworldly performance. Cloaked in a goldish-yellow ensemble, anybody accustomed to ancient Yoruba history would…
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Words by: Andrea Susarrey “Saint Heron is a process. It is a moving, living and breathing evolution.” Saint Heron was created by Solange Knowles in November of 2013. She was in the rollout of her True EP, when she realised that she had a longing for something far greater. She wanted something that expanded its…
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![AKS Talks Fatherhood, Culture and Family Contributions on New Single, ‘Parity’ [@AKSonline]](https://guap.co/wp-content/uploads/2021/12/267121829_10158167019415966_2801545590070546584_n-1.jpeg)
Words By: Matthew Griffiths AKS gives us in-depth insights into the narrative of the “Parity” video and deeper meanings behind 5 lyrical takes from the track. “Every pro has a con” is a quote that has continual daily relevance in the nuances of life. Within the families of parents and grandparents who emigrated to the…
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LVMH Prize 2020 Finalist, Priya Ahluwalia launched her namesake brand Ahluwalia in 2018. In March 2020, Ahluwalia was featured in the Forbes 30 under 30 European Arts and Culture list. Through her brand, “Ahluwalia”, Priya takes elements from her dual Indian-Nigerian heritage and London roots and explores the life of vintage and deadstock clothing, using textile…
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Jackie Aina has sparked a new hashtag #pulluporshutup an initiative started by the founder of UOMA beauty Sharon Chuter, demanding brands who have been posting with Black Lives Matter hashtags within 72 hours to publicly release the number of black employees at the corporate and executive levels within their companies. In order to apply pressure…
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Rastah is a Pakistani streetwear brand taking pride in its culture and traditions and fusing this together with their love for fashion to create streetwear that represents Pakistani culture. In urdu, the word ‘rastah’ means path or journey. In fashion, Rastah represents a disruptive new force in luxury urban wear. The brand uses traditional patterns…
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With this years London fashion week going digital and gender-neutral the boundaries on traditional ideas of fashion are changing, opening doors for brands that have always gone against the grain. Nigerian brand BLOKE is a genderless artisanal label bringing together elements of traditional African culture with unique artistic expression outside of gender. BLOKE is pure…
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![Sustainable Streetwear Brand Misemi Talks Culture And New IGTV Series ‘I-Sewlation’ [@designsbymisemi]](https://guap.co/wp-content/uploads/2020/04/MG_8874-180x180.jpg)
Founded in 2014, Misemi is a London based, sustainable clothing label: care-free, unapologetic, streetwear. Misemi specialises in sublimation printed pieces and experiments with upcycling and reworking pre-loved garments. The majority of Misemi’s collection is handmade in a London based studio by its founder and designer, Missy. During her years studying architecture, Missy turned a hobby…
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Champion, Fila, kappa. We associate these brands with current trends, hefty prices and mainstream culture but has this always been the case? Thinking back to the 80s/90s this was the height of the sporting brands careers due to the obsession with vibrant colours, the increase in athleisure wear and the hip hop scenes clear influence…
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Started by two sisters with 4C hair, Nappy Head Club may appear to be your everyday clothing brand but their garments are part of a bigger movement towards the acceptance of natural hair textures. Co-founders, Rachel Topping, and Rikki-Richelle aim to be “a source of information, tools and community” for all women and girls who…