Amsterdam Streetwear Brand Patta Release Short Film ‘Ladri Di Patta’

In celebration of the brands anniversary Amsterdam based brand, Patta has released a short film centred around sneaker culture and its relevance to hip-hop culture and today’s streetwear scene. Speaking on the film, director Victor D. Ponten says “I’ve combined Italian neorealism with streetwear aesthetics to tell a story about a boy, his father and a new pair of sneakers.”

The multi-label store launched 15 years ago as a collaboration between Edson Sabajo and Guillaume Schmidt, who shared a common passion for hip-hop culture and sneakers. The fashion film encompasses the long-standing passion the founders share for sneakers and how this has influenced their own style and brand aesthetic still today.