Tag: Greenwashing
-
In recent years sustainability has been the buzzword of fashion, particularly with the introduction of rental fashion to the masses. The concept of renting dresses, jewellery and accessories for an event or special occasion is well established in the celebrity world. Stylists would be loaned dresses by designers for their clients to wear to red…
-
The global fashion industry has been touting its sustainability credentials for years now. Products from every category have been marketed as carbon positive, eco-friendly or, dare I say, vegan. Whole business models are built on the back of the umbrella term ‘sustainability’. There was plenty of talks, pledges, and supposed planning around fashion’s sustainability on…