Tag: fashion industry


  • British Brand ‘CoolAfrican’ Releases African Merch SS20 ‘Stay Home’ Capsule

    CoolAfrican is a lifestyle brand offering high-quality sustainable clothing and accessories inspired by African culture and heritage. The brand’s vision is to consolidate contemporary and ancient pop culture in a web of rebellious and thought-provoking premium products that are accessible by all and culturally impactful.  Giving us today’s African culture references CoolAfrican is perfect merch…

  • GUAP Interviews: Designer Rosie Broadhead Talks Future Materials And Therapeutic Fashion In Latest Project Skin II

    Not only understanding the importance of looking after the planet with sustainable fashion, designer Rosie Broadhead understands the importance of looking after one’s own well-being something that is frequently disregarded from both designers and consumers both groups lacking understanding of the impact chemicals and certain materials can have on our skin. Curious to make fashion…

  • Fashion Revolution Ranks H&M The Most Transparent brand In The World

    During this week, Fashion Revolution will be holding a number of online events and workshops, discussing various issues within the fashion industry one of those issues being transparency between brands and the public. Fashion Revolution describes transparency in relation to the fashion industry to be about more than just sharing the good but also sharing…

  • The British Fashion Council Announces London Fashion Week Is Going Digital And Gender-neutral

     A digital fashion week has already been introduced to Asia a few years back and its time for Europe to follow suit under unfortunate circumstances. On the 21st of  April, the British Fashion Council confirmed that  London Fashion Week will be going ahead in June this time with both menswear and womenswear showcasing making it…

  • Is It Time For A Revolution? : Fashion Revolution Week 2020 [@Fash_Rev]

    Fashion Revolution Week 2020 from the 20th to the 26th of April will shine a light on the steps needed to bring about revolutionary change at this pivotal point in the history of the fashion industry. Now, more than ever before, the industry is coming under increasing scrutiny and millions of people around the world…

  • Is The Future Of Fashion Digital?  Meet Anifa Mvemba The Designer Creating Digital Photoshoots [@AnifaM]

     29-year-old fashion designer and creative director of Hanifa, a contemporary Ready-to-Wear apparel line for women without limits. The brand focuses on catering to the beautifully unique array of shapes and curves found on a woman’s body. The collections embody the classy yet bold and brave woman who is not afraid to stand out, breaking and…

  • Trapstar London Preview For COVID-19 Charitable Collection

    Using creativity and their well-known brand, Trapstar are doing their part to help out during this global pandemic, Trapstar London will be dropping a charitable Coronavirus related collection this Saturday at 12:00 pm on their online shop. The collection will include a Trapstar branded protection face mask along with a quarantine slogan T-shirt and Hoodie. All profits will be donated to…

  • 5 White Tops Essential For Your Spring Wardrobe

     im, not a fan of buying in excess and being the kind of person to have the exact same thing in different colours or slight variations, as I think it promotes excessive buying and lack of creativity when it comes to creating interesting looks. Despite this I am a big fan of the white t-shirt…

  • GUAP Meets: Photographer Matt Sheehan Talks Latest Photo Series ‘Infinite’, fashion trends and the future of photography [@mattsheehanphoto]

    Matt Sheehan is a versatile photographer and has worked with brands including Netflix, New Look and London’s most sought after independent clothing labels such as GVNMNT Clothing Co. Matt’s latest project infinite series explores fashion trends in contrasting eras and time zones. His images play with vibrant colours and shades inspired by his travels including…

  • Quarantine Content: Zara models Shoot Latest Campaign While At Home

    A lot of us have been adapting to new circumstances and doing our best to work from home, that may be easier for some of us than others, from screaming kids, annoying partners, tempting beds there are a whole lot of distractions that may be making it harder. Modelling may not be the most traditional…