Pat McGrath Labs [@patmcgrathreal] Teams Up With Supreme [@supremenewyork] For Their First Foray Into The Beauty World

Pat McGrath Labs [@patmcgrathreal] Teams Up With Supreme [@supremenewyork] For Their First Foray Into The Beauty World
Iconic make-up artist Pat McGrath has teamed up with New York skate/streetwear giant Supreme to create the perfect red lipstick as part of her ‘Matte Trance’ range for their first ever beauty collaboration.
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An unexpected but very pleasantly surprising collaboration, Pat McGrath X Supreme is the merger we didn’t know we needed.

From Pat McGrath’s consistent referencing of historically important moments in fashion, beauty and popular culture that inspire her beauty products on Instagram, to Supreme merch ranging from branded oreos and bricks – they both understand the impact of cultural branding and in that sense this collaboration makes all of the sense.

https://www.instagram.com/p/CD_U612J7Yx/

The exclusive lipstick comes in the streetwear brands signature red hue named ‘Supreme’ with the packaging boldly displaying the Supreme logo whilst being housed in the opulent gold bullet packaging we’ve come to expect from Pat McGrath labs.

This collaboration will appeal to consumers outside of Supreme hype beasts and Pat McGrath stans, because of all the lipstick shades, red is one that is seen as a classic and for many an essential one to have.

The launch of the lipstick will coincide with the launch of Supreme’s F/W 20 collection which drops on August 20th.

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